Magazines of 55 North Ltd
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First Link 4 Parents |
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Launched over six years ago, First Link has met with great success. The magazine keeps parents up-to-date with what’s new in the fields of education, sport, leisure, health and services.
It is distributed free to all parents of primary and nursery school children age and it is the ONLY magazine endorsed by the relevant Councils and distributed direct to nursery and primary choolchildren.
First Link 4 Parents is supported by a wide range of organisations and businesses whose market is young families.
With its unique means of distribution through schools and nurseries, First Link magazine offers unrivalled access to parents with young families.
First Link is published three times a year – Spring, Summer, and Winter. It has a long shelf life. It’s lively, fun and informative and it’s read by parents, teachers and children. |
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CABLEtalk |
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In this month’s Cover Story we have a blow-by-blow account of the 3rd annual SELECT/Cabletalk Awards. It shows once again that this is a major night in the industry calendar. With photos of all the winners and shortlisted nominees, this should remove any last doubts about entering the Awards next year.
We also have an in-depth look at WMQ Building Services, who scooped the big prize at the Awards, that of Electrical Contractor of the Year, as well as lifting Best Useof Marketing. It looks like the culmination of a really interesting year for the weel-kent company.
The lively Vital Spark opinion piece is by Bill Thomson from the travel industry. Bill fulminates against the shortage of direct flights to Scotland, at a time when our tourism, an important part of the Scottish economy, needs all the help it can get.
There are informative special features on blown fibre, smart homes technology and the growth of home entertainment systems. Plus articles on handling redundancy, how the credit crunch is affecting contractors and a whole lot more. It’s a bumper issue! |
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On-Trade Scotland (OTS) |
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In a first for the drinks industry in Scotland, On-Trade Scotland’s cover story this month looks at the launch of an innovative project to highlight the profit potential in of cocktails. By teaming up with premium sprits distributor Cellar Trends and exotic fruit juice brand Rubicon OTS will spend the next six months showing readers just what’s possible.
The project kicks off with a visit to Tonic in Edinburgh where the award-winning bar team create a range of five cocktails using Celler Trends wide range of spirits and liqueurs, and Rubicon’s selection of exotic fruit juices. The team also talk us through what makes the ideal cocktail offering and how to complement this with a high standard of service.
This month also sees Kevin Scott take a visit to Fife to speak to Julian Mobbs, managing director of Gastro Taverns. In under two years Julian has turned an idea for giving local customers local produce in their pubs at affordable prices with a high standard of service, into a multi-million pound business with six venues across the east side of Scotland. This issue also see the conclusion of our project with Matthew Clark, focusing on maximising your wine sales. To round off the series we catch up with some of the team to find out what they’re own favourites wines are – and why pubs should be stocking them.
We also visit The Telford Arms in Edinburgh with Coca-Cola Enterprises to look at what traditional pubs can do to keep healthy revenues coming in, in the face of the current problems they face. On the same theme, we take a visit to Elders bar in the east end of Glasgow and look at how ensuring the quality of its Tennent’s Lager is keeping customers coming through the doors.
The issue also looks at the benefits of attending the Scotch Whisky Experience in Edinburgh, the success of HIT Scotland’s apprenticeship scheme, how to make sure your DJs are up to date with new legislation, and how you can protect your investments in what are very troubling times for the economy. Michael Dunn of Dunn Interiors also writes about why now is a good time to invest in your outlet, providing you have the capital to do so. Plus we take a look at how hot drinks can add some serious steam to your sales.
This issue also gets its sense of seasonal cheers, with a look at what the major drinks companies will be doing these season to help licensees boost their sales over Christmas. All that, plus the usual regulars including news, product news, The Insider, Cocktail of the Month, Run The Gauntlet, and of course, The Round Dodger. |
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Scottish Local Retailer (SLR) |
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MSP Wenday Alexander graces the cover of SLR this month as she visited a KeyStore recently as part of Alcohol Awareness Week, organised by the SGF and heavily supported by the Scottish local retailing trade.
The cover story examines how local retailers have long acted responsibly and played positive roles at the heart of their communities - and all the while the Scottish Government pursues its farcical proposal to raise the age of purchase for alcohol (in the off-trade only) to 21.
Elsewhere in this issue, we profile this year's SLR Secialist Off-Licence Award winner: Luvian's Bottle Shop in Cupar. category winners in detail. It's a fantastic store and if you ever have the chance to see it, make sure you do.
Karen Peattie offers a touching and heart felt tribute to the late Eddie Thompson, who sadly passed away recently. Karen had been an industry-colleague and friend of Eddie's for more than 20 years and she is not alone in missing him.
The results of our project where we put a S&N Sub-Zero chiller into three c-stores across Scotland are published this issue and prove beyond doubt that the concept is a good one - and also offers another USP the mults can't match.
And as usual, you'll also find all the news, views, advice and help you need to keep running a profitable business.
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