Wait, what? Stickers? Do we want you to use stickers to increase your revenue? Yep! Bear with us, it will all make sense in the end.
You might not think of marketing when you hear stickers. But you absolutely should. There are so many ways you can make stickers work for your business.
So read on to find our top three ways you can use custom sticker printing to increase your revenue.
Ways You Can Use Custom Stickers to Increase Your Revenue
1. Label your products to create a professional look
When you’re starting a new business or releasing a new product, it’s important to create a professional look that will impress your customers.
One way to do this is by using custom stickers and labels on your products. Using them, you can instantly transform your product packaging. It sets expectations and communicates experience, competency, and high quality.
Use a custom die-cut sticker to create a unique and memorable experience for your customers that encourages them to come back and buy from you again and again. You can even use custom stickers to establish the brand value of your business and make it easier for customers to find your products.
2. Use the power of limited edition stickers
Using stickers for a limited edition product line is a great way to create excitement among your customers and increase your revenue. How? Through the scarcity principle.
The scarcity principle is one of the most basic and well-known principles of marketing. Simply put, it states that products are more desirable when they are in short supply.
Indicate that short supply with a stunning gold vinyl sticker that you apply to each product in that line. Your customers will be eager to get their hands on your products before they run out.
3. Hand out free stickers
Let’s stick to the psychology of stickers, shall we? Did you know that we perceive free stickers as gifts instead of marketing materials? This is a huge advantage of sticker marketing: it flies under the radar.
But how can this increase your revenue? When we are given a gift, we feel indebted to the person or the organisation who gave us the gift. Think of it as a favour that we want to return.
In the context of your revenue, a simple free sticker can translate into a repeat purchase, a positive review or a recommendation that will bring you new customers, which can directly impact your overall revenue.
Now that you know some of the ways that custom stickers can help increase your revenue, it’s time to get started and order digital printing stickers in bulk for your local business or online business.
Do you have any tips and tricks you would like us to add to the list? Then let us know in the comment section.
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